Factory is an AI-first commerce agency for D2C and multichannel brands. We focus on the two things that matter most to growth: conversion and retention.
Human expertise
PRACTICAL USE OF AI
Why Factory?
The way brands grow is changing. Acquisition is harder. Teams are leaner. Tech stacks are messier. And AI is moving faster than most businesses can absorb.
We believe the next generation of companies will be AI-augmented. They will operate with more clarity, more speed and fewer layers. The same should be true of their agency partners.
That is what we’re building at Factory. A commerce agency focused on conversion, retention and operational efficiency. We combine strategy and delivery. Human expertise with practical use of AI.
Factory is led by Lucy and Tim. Strategic operators with over 250 digital projects behind them and a clear view of what comes next.
Our capabilities
AI & Automation
Identification of where AI and automation can actually make a difference to your business.
Strategy & Leadership
Senior support for brands making complex decisions and managing growth.
Design & Development
Design and development of digital experiences that improve performance without compromising your brand.
Retention & CRM
Design and delivery of email, SMS, loyalty and subscription programmes.
recent work
Skin Rocks
AI / StRATEGY
Christopher Ward
AI / STRATEGY / RETENTION
House of Hackney
DESIGN & DEVELOPMENT
OFFCUTS
Is The AI Economy Moving Too Fast? With Luke Hodgson
PODCAST
Dumb Versus Smart Agents
NEWSLETTER
Is AI Turning Our Brains To Mush?
NEWSLETTER
Previous work
